Over 50,000

Construction and Glazing data listings

88,000

Verified key-decision maker emails

94%

Deliverability rate on all email sends

Impressive B2B Direct Marketing Services

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Advanced Email Marketing

Utilise an advanced email marketing platform (STEM) to secure high deliverability rates, reach key-decision makers and drive up to 400% better results than other solutions.

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Telesales and Telemarketing Service

Commission our in-house research team to conduct personalised follow-up calls to maximise the impact of either one-off or more regular direct mail and email marketing campaigns.

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Integrated Software Solutions

Switch to our integrated CRM platform, Salestracker, to access and update sales and marketing data in real-time. Improve sales funnel transparency by tracking leads, follow-ups and campaign results.

Why Choose Insight Data’s Marketing Services?

At Insight Data, we specialise in providing comprehensive direct marketing services tailored to meet the unique needs of businesses in various industries. Our expertise covers email marketing, direct mail, and telesales, ensuring your marketing campaigns are executed with precision and achieve optimal results.

Our dedicated team of direct marketing specialists have the skills and experience to handle all aspects of direct marketing campaigns, from the initial design and copywriting to outreach and reporting. We not only use the latest technology to design the direct mailers or emails but we also utilise our highly reliable marketing databases to deliver highly targeted and effective campaigns.

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Premium Email Marketing Solutions

We provide impressive email marketing solutions which integrate premium data, advanced technology and industry-specific expertise to significantly boost the results of direct marketing campaigns.

From the creation of dynamic and responsive email templates to in-depth reporting and performance metrics, our system known as STEM, offers a comprehensive suite of tools designed to drive higher open rates, click-throughs, and customer engagement.

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Telesales Services Creating Maximum Impact

Our in-house telemarketing services are a highly effective way to connect with the desired target audience.

Telesales follow-ups will not only reinforce the messages of marketing campaigns, but it will build rapport with potential customers. Whether used for a single campaign or a part of a regular marketing strategy, telesales maximise engagement, strengthen customer relationships and drive conversions, ensuring any marketing efforts achieve their full potential.

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Frequently Asked Questions about Direct Marketing Services

Welcome to the FAQ section for our Direct Marketing Services. Here, we address some of the most common questions about how our services can help you reach your target audience directly and effectively.

How can Insight Data's direct marketing service improve my lead generation and sales efforts?

Insight Data’s direct marketing service enhances your lead generation and sales by leveraging the most accurate marketing datasets tailored for the UK construction and fenestration industries. Our multi-channel approach includes direct mail, email campaigns, and telesales, ensuring your message reaches the right decision-makers at the right time. Utilising our Salestracker platform, you can track campaigns and manage leads in real-time for improved ROI .

What types of direct marketing services does Insight Data provide?

Insight Data offers a comprehensive range of direct marketing services to help businesses optimise their outreach efforts. Our services include personalised direct mail campaigns, professional email marketing, and efficient telesales and telemarketing. Each service is tailored to meet your specific needs and integrate seamlessly with our Salestracker platform for enhanced campaign management and lead tracking.

Can Insight Data's direct marketing service be tailored to industry-specific needs and goals?

Yes, Insight Data’s direct marketing service can be tailored to specific industry needs and goals. We specialise in sectors such as construction and fenestration, employing targeted marketing data from our prospect databases. Our services include email marketing, direct mail, and telesales, all designed to engage your precise target audience and achieve your objectives.

How does Insight Data ensure the quality and accuracy of its direct marketing data?

Data quality assurance is essential which is why we work to the highest standards to maintain the accuracy and reliability of the data within our marketing databases. Not only does our in-house call centre make over 20,000 research calls each month to verify and update business information, but we also monitor financial data such as credit ratings and insolvencies.

Trusted by Europe’s Leading Building Product Suppliers

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Origin
Quote

Insight Data have helped us to grow our business significantly and shown us the best way to use our time and resources to make sure we’re targeting the right audience to get the results

Origin – Victoria Brocklesby – COO