Kirsty Winter

With 14 years’ experience, I started my journey at Insight Data as member of the in-house research team, spending my first three years developing in-depth industry knowledge and understanding the key challenges within the glazing and construction sectors. This experience gave me a strong foundation in market intelligence, competitor analysis, and data-driven insight- crucial for helping businesses identify opportunities and stay ahead in a competitive market.

Building on this, I moved into a client-focused role, working with businesses to generate high-quality leads, win new customers and drive growth using targeted marketing and live industry data. Over time, I took on more responsibility in customer management, helping businesses make the most of our construction and glazing prospect databases to grow faster and more effectively.

Now, as Head of Sales, I lead our efforts in providing accurate, real-time industry data that helps businesses find and win new customers, generate leads, and expand into new markets. With the right data and market intelligence, companies can target the right prospects, stay ahead of competitors, and grow with confidence.

Notable Achievements (Awards, Publications, Industry Contributions): Editor of the Insight Data Monthly Insolvency reports. Glass Times/ BDC Magazine (exclusive review articles)

Relevant Skills & Expertise:

• Glazing and construction sector knowledge
• Market intelligence and competitor analysis
• Industry trends and data-driven insights
• Sales & Business Growth
• Lead generation and customer acquisition
• Sales strategy and business development
• Client relationship management
• Customer retention and account growth
• Marketing & Data Solutions
• Targeted marketing campaigns
• Prospect databases and data management
• B2B marketing in construction and glazing
• Email marketing and telesales strategy
• Strategic Leadership
• Sales team leadership and training
• Driving company growth through data solutions
• Identifying new market opportunities

Social Proof: https://www.linkedin.com/in/kirstywinter/

Personal Bio:

With 14 years of experience in the glazing and construction sector, I’ve worked with hundreds of companies to create new opportunities and achieve measurable growth. I specialise in advanced sales and marketing strategies that help businesses win more customers and scale quickly. My focus is on delivering practical, results-driven solutions that drive success.