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Builders’ Merchants Database

More than 8,000 builders’ merchants

With the help of Insight Data’s unrivalled Builders’ Merchants database, it’s never been easier to communicate with building suppliers nationwide.

A new breed of tradespeople now make up the market – ones who rely on merchants as their sole source of building products, consumables and heavy-side goods. This increase in demand – along with the continued emphasis and growth of housebuilding, has seen buying groups expand through mergers and acquisitions. These now multi-national networks now operate alongside a larger number of independents – who have also scaled up in recent years.

Not only has this all combined to create a market that shows no signs of slowing down, but it’s also created a market worth in excess of £5 billion. Furthermore, it presents a wealth of valuable opportunities for companies to win new business.

Combining both large national networks and independent Builders Merchants, the database provides the detailed information needed to connect with buyers and key decision-makers. Businesses can then promote their products and services by telephone, in-person or via a high-impact direct mail or email campaign.

Target over 8,000 Builders' Merchants

After months of hard work and due diligence from our specialist, in-house research team, we have created a comprehensive data set of over 8,000 Builders' Merchants. This valuable information includes over 10,300 contacts and over 12,000 verified and updated email addresses.

Whether you operate locally or nationally, you can access both the established, national merchant networks, as well as the regional independents. The database can be segmented further into both ‘heavy’ and ‘light’ merchants with categories for each building sector – allowing businesses to build highly-targeted campaigns in line with their business goals.

The Builders' Merchants database includes:

  • Full company details including telephone and email (where available)
  • Comprehensive list of both local and national merchant networks with relevant email addresses (where available)
  • Ranging expertise and sector specialism from trade counter focused to merchants with full yards specialising heavy-side goods and building products.

Accessing Builders' Merchants data

We can supply data as a one-off list for use in a single campaign. However, for the best results, frequent users can subscribe to Salestracker to access the data online and in real-time. By using Salestracker, you will always be able to use the most up-to-date marketing data in your campaigns.

"The Influence Salestracker has had on my team is excellent, the financial information is invaluable, it optimizes them to achieve the best results they possibly can."

Zac Nedimovic - Sales and Marketing Manager

"VBH chose Insight Data Salestracker as it gives us a full scope of data on fabricators and installers of PVC-u, aluminium and timber window and door products."

Simon Monks - Managing Director

"We chose Insight Data as they have detailed information on fenestration companies allowing us to segment customers better and target them according to what products they are likely to use."

Jenny Read - Marketing Manager

"We have been using Salestracker religiously. We use it to record all the visits we make, it has been instrumental in our growth over the past 4 years."

Gareth Mobley - Managing Director

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