Data is one of the single most important aspects of any construction company’s marketing campaign.

Without it, you could be marketing to the wrong audiences, contacting defunct email addresses and wasting thousands of pounds on selling to people that don’t exist.

That is why using a data company is vital – gaining access to the most up-to-date information on companies from inside your sector.

Within the UK construction and fenestration industry, Insight Data provide the most comprehensive and in-depth offering of data, collected specifically to increase your marketing results.

Here are three key reasons why you need construction data:

In-depth data on the construction industry

Insight Data hold the details of up to 50,000 companies across five different databases. These are split into fenestration, local builders, builders merchants, architects and a construction file which includes contractors and house builders with a turnover of over £5m.

The details include a wide range of information, from emails to phone numbers and credit ratings (where applicable). It can also be filtered down even further, with companies split by region and size.

The analytics help you home in on specified audiences, broadening your target audience using real-time data and giving you a competitive advantage in the market.

Better marketing results

The wide range of details makes it ideal for any company wanting to target prospects in any of these five sectors.

Businesses will find that their marketing results will start to produce more leads when they are built upon a foundation of fresh data.

This is because you are sending your promotional content to those who are most likely to interact with it – boosting the likelihood of you making sales.

Many companies simply cannot afford to be wasting time and money on sending promotional material to people and prospects that don’t exist.

Ultimately, by using a construction data company, your products are much more likely to be used by tradespeople who are working on construction projects around the UK.

Increase growth

Gaining an understanding of your target market is essential for any business wanting to succeed. This data can help you do just that, providing valuable information on the construction industry within the UK.

The better you understand your target market, the easier it will be to sell them your products or services. In short, using data from Insight Data gives you a clear roadmap to success in the construction industry.

With a proven track record of providing such results, our data can be the key to unlocking the next level of growth for your company.

Salestracker

Insight Data’s Salestracker software is the world’s first fully integrated sales and marketing platform, designed exclusively for the building and fenestration industry.

It is home to five extensive databases, with the information updated regularly by a team of dedicated researchers.

The team make 20,000 calls and interviews every month – generating around 1,200 changes and updates to our data.

This means you are gaining access to the most up-to-date data from within the industry.

By gaining access to this data, you can immediately identify relevant prospects and launch marketing campaigns to desired audiences.

Therefore, you can redefine whom you are marketing to, reducing email bounce backs, undelivered direct mail and most importantly, costs.

Salestracker will put any worries at ease as Insight Data do all the hard work for you.

To increase the likelihood of you making sales and to book a demo on Salestracker, please visit call 1934 808 293 or email hello@insightdata.co.uk.