Insight Data has breathed new life into the construction and building industry following the successful launch of its architects database.

Building relationships with architects early on in the specification process can give your company – and products – a major advantage over competitors, and Insight Data has developed a specialist marketing database of 15,000 architects operating in the construction and building industry.

The database enables users to pinpoint architects specialising in key sectors such as housing, education, health, retail, leisure or commercial and, if necessary, drill down further into sub-sectors such as social housing or schools,and is set to be the Bible for any suppliers who may have previously used the RIBA (Royal Institute of British Architects) or other sources to target architects and specifiers.

The architects database is already being used by a growing number of product suppliers, manufacturers and contractors/installers across the construction sector. According to Gerald Allen, marketing manager for leading commercial window systems company Bowater WHS Halo, it now forms a core part of their marketing strategy; “The Insight Architects Database is an immensely powerful tool. We used it to promote our CPD programme and the results were impressive. The data is accurate and updated in real-time using Insight’s Salestracker software, and helps us get our products in front of the right people.”

Insight Data’s commercial director, Helen Costeloe-Hughes commented; “This is the most thoroughly researched and groundbreaking database of architects launched in many years and enables companies to stay ahead of their competitors and build stronger relationships with architects early on in the specification process.”

For further details of the Insight Architects Database call 01934 808293 or click here