The Direct Marketing Association represents companies involved in database marketing and provides the quality standards, compliance and best-practice across all aspects of data and direct marketing.  It is also the Governments enforcement arm and has powers to impose large fines on companies who breach regulations.

Membership of the DMA requires a gruelling application and assessment process of quality standards, procedures, customer satisfaction and financial standing, followed by a regular audit process and compliance with the DMA codes of practice.

The DMA awarded Insight Data membership a year ago, and our data analyst, David Lewis was appointed compliance officer.  David has done a great job in the last year, we are delighted to announce the DMA has just renewed our membership for another year.

Andrew Buffrey from the DMA said “Membership of the Direct Marketing Association is only available to those companies who demonstrate the highest professional standards. Insight Data has continued to drive forward with its commitment to raise standards and we are delighted to award DMA membership for another year.”  Andrew Buffrey, DMA.

While other data providers churn out PR puff pieces and mistruths, Insight has continued to invest in people, resources and systems to improve every aspect of our business and the databases we supply, to ensure our customers really do have the best data available.

David commented “Insight is the only database company in the building industry to be awarded membership of the DMA, joining companies such as Yellow Pages, Sainsburys, HSBC Bank and BT and I am delighted they have appointed us full members after our probationary first year.”