Following recent Government announcement of plans to boost UK house-building, jobs and the economy, Insight Data, the specialist data supplier for the fenestration industry, is doing its bit to support industry growth by launching its ‘Get Britain Building’ campaign.
The campaign aims to encourage suppliers within the fenestration and building industries to capitalise on the government’s new initiative and win new business in the trade, commercial and new build markets using Insight’s range of prospect databases.
Insight Data’s sales manager Sonia Punter discusses the government’s decision in more detail and explains how this relates to Insight’s new ‘Get Britain Building’ campaign: “The Prime Minister and Deputy Prime Minister have announced a major housing and planning package that will deliver up to 70,000 new homes, including affordable housing and opportunities for first-time buyers to get onto the housing ladder. It also promises to create 140 000 new jobs, a £40bn guarantee for major infrastructure projects, £10bn for new homes and a relaxation on planning rules for a three year period.
Sonia continues: “This will kick-start a demand for products and a rise in sales opportunities for suppliers. Insight can help suppliers capitalise on this demand generate new business with our invaluable range of prospect databases, which contain detailed information on key decision makers across the industry that are looking to buy your products and services.”
Databases available include the Fenestration database, containing the contact details of 4474 fabricators and 12,276 installers, the Local Builders database with 22,025 contacts, the Renewable Energy database containing the contact details of 4871 companies, and the Construction File which contains the leading housebuilders, main contractors and developers.
These are accessible through Salestracker; the faster, smarter, easier way for sales and marketing teams to market products and services to potential customers. Subscribers to Salestracker can use this online prospecting tool to effectively target and connect with potential buyers as well as create highly accurate mailing lists for direct mail, email and telesales campaigns.
To make it even easier for suppliers to capitalise on the renewed opportunities, Insight is launching a series of promotional offers revolving around its databases, providing the perfect incentive for companies to join Insight in its mission to get Britain building again.
