Without question, telesales has become one of our most popular and fastest-growing services. Not only is it great for lead generation, appointment setting and for market research, it’s a fast and cost-effective way to achieve real results.

By partnering with Insight Data, businesses can take advantage of our unrivalled industry prospect data and our highly-experienced in-house telemarketing team – giving them a full telesales operation at their disposal but without the overheads.

Telesales

Telemarketing provides an efficient and effective way to generate leads and ultimately, win new business. Whether it’s for a bespoke campaign or to follow-up a direct mail or email marketing campaign, our in-house telesales team generate hundreds of sales leads every month.

At Insight Data, we can manage the entire campaign; from targeting your ideal customers, through to script creation and implementation. With our diverse range of prospect databases, we can target fabricators and installers, but also builders, construction companies, architects and even builders merchants.

SwiftFrame, one of the UK’s fastest growing uPVC fabricators, recently called on our expertise to devise and implement a full marketing campaign. A major component of that was highly-targeted telesales.

“As part of our campaign with Insight Data, we’ve focused much of our attention on telesales, which has not only delivered great results in terms of leads and new business, but has undoubtedly helped raise awareness of SwiftFrame,”

explains Sales Director, Colin Cole.

“From our initial conservations, right through to completion, we’ve been thoroughly impressed with the experience, so much so we are looking at running additional campaigns in the near future.”

Market research

If lead generation isn’t your main concern, you can instead gain a fresh insight into the industry with a research project. Independent market research is an incredibly powerful tool, providing businesses with an unbiased representation of the industry’s thoughts, habits and preferences, which they can use to adapt and grow.

We recently partnered with Window Ware, the award-winning hardware distributor, to conduct an independent study into supplier preferences.

Speaking on the research, Sarah Binns, Window Ware’s Head of Internal Sales and Marketing explains:

“We were able to learn so much from their findings and really understand what the ideal supply partner looks like to fabricators of all sizes.

“It’s great validation of our approach that respondents actually named us the best supplier and cited many of our practices as important attributes of a supplier. We must thank Insight Data for the professional, quality service they provided, they have been fantastic to work with and the results exceeded our expectations.”

For more information contact Insight Data on 01934 808293 or via email at hello@insightdata.co.uk