Insight Data, the specialist data suppliers for the fenestration and construction industries, have strengthened their email marketing department in conjunction with growth plans put in place since moving to a new office complex. Kirstie Wood, Ben Matthews and James Holding, … Continue reading
Insight Data Senior Team sharpen up their GDPR knowledge.
Across Europe data protection and privacy regulations has varied from country to country and in 2012 the European Commissioner set about creating one set of standards, GDPR (General Data Protection Regulation) with the intention of protecting the interests of individuals … Continue reading
Is the marketing pendulum swinging back to direct marketing?
You can’t help but notice the explosion of new marketing channels as businesses jump on the digital band wagon. In recent years, the shift from print and traditional marketing towards digital has been seen as a ‘must’ among sales and … Continue reading
Insight Data Continues to Grow as Two New Recruits Join the Team
Insight Data, the leading data provider for the construction and fenestration industry, has expanded its workforce even further with the addition of two new recruits. Danielle Sweet and Daniel Taylor join as Tele-Research Executives and both have previous experience in … Continue reading
FrameXpress Partner with Insight Data to Improve Market Intelligence
FrameXpress, one of the leading UPVC fabricators of windows, doors, conservatories and composite doors, has joined forces with Insight Data to boost its market intelligence. The national fabricator has chosen Salestracker, the sales and marketing software that combines CRM, real-time … Continue reading
Target Architects To Increase Sales
Every month thousands of construction projects gain planning approval, providing a lucrative stream of new business opportunities for commercial and domestic suppliers. It also creates a flurry of activity as contractors and building product suppliers bombard the architect or specifier … Continue reading
Insight Data Launch Live Interactive Map Tool
Insight data the leading data supplier for the construction and fenestration industry have launched a live interactive map tool on their website. The tool will allow businesses to go onto Insight’s website and click on certain regions to see exactly … Continue reading
How to Improve Your Sales Team’s Performance
An effective sales team depends on a number of factors – skills, communications, goals, and even individual people – but one thing that’s often overlooked is resources. You wouldn’t expect a builder to carry out a job without tools and … Continue reading
Outsourced Telemarketing in High Demand
Telemarketing is back in vogue with demand increasing exponentially in recent months according to Insight Data, the leading data and direct marketing services provider for the construction and fenestration industry. Telemarketing is ideal for lead generation, appointment setting, customer surveys, … Continue reading
Salestracker Adds New Contact Customisation Feature
Insight Data, the prospect marketing data supplier for the construction and fenestration industry and creators of Salestracker, the live database CRM system, have added a new feature to ensure their clients can store even more information about their key contacts. … Continue reading
Housing market boost good news for building product suppliers
Following uncertainty around Brexit, the housing market has received a boost from the Government after Chancellor Philip Hammond revealed a £5 billion fund to support house building. The Chancellor said the cash would allow builders “to build more houses, more … Continue reading
Don’t Let Bad Data Turn Your Marketing into a Horror Show
Data is the pivotal factor of any direct marketing campaign. Great data will give the campaign the chance to succeed and be seen, bad data will be the sole contribution to the downfall of the campaign. People may still respond to a … Continue reading
Why Use a Customer Relationship Management System?
Customer relationship management systems are a must-have when it comes to modern day business. Building good relationships with clients is not only important for customer retention but also for acquiring new customers. Most companies end up leaving their current supplier … Continue reading
Insight Data Support Operation Christmas Child.
Insight Data, the specialist data suppliers and direct marketers for the construction and fenestration industry, are supporting Operation Christmas Child, the charity event held by Samaritan’s Purse. The Operation helps to provide international relief for children living in famine-struck countries … Continue reading
Email Marketing: What’s All the Fuss About?
Email marketing over the years has developed into an incredibly effective marketing tool. It often comes with a lot of scrutiny, with many marketers claiming it is dying and even more claiming it is growing. So what is the truth … Continue reading
Insight Data Continue Recruitment Drive to Step Up Growth Plans.
Insight Data, the leading direct marketing services provider for the construction and fenestration industry has expanded its team to take its recruitment drive to the next level. This move is a part of a growth strategy that coincides with their … Continue reading
Kestrel Aluminium Systems joins forces with Insight Data to target aluminium fabricators
Kestrel Aluminium Systems has joined forces with Insight Data to target aluminium fabricators and form effective and efficient marketing strategies. These strategies will be formed in line with the comprehensive information available within the insight prospect database. Kestrel Aluminium Systems … Continue reading
Insight Data Set for Expansion as they complete purchase of new Headquarters.
Insight Data the direct marketing and data providing specialists for the construction and fenestration industry are set to expand after completing the purchase of a brand new multi-story office block. Insight who are currently based at Bridgewater Court in Weston-Super-Mare … Continue reading
Insight Data Launch Salestracker Mobile Advert
Insight Data, the specialist data provider for the construction and fenestration industry, has launched a brand new advert to promote their internet-based mobile app “Salestracker Mobile”. Salestracker Mobile brings all the core features of Insight’s prospect database CRM system to … Continue reading
The Guide to Buying Direct Marketing Prospect Data Lists.
It’s come to that time again; you’ve come up with an amazing direct marketing campaign, it’s all good to go and the leads will soon be flowing in, but you have one problem: your data list is old and outdated … Continue reading