Visitors to this year’s Fit Show will be able to find out everything they need to know about marketing data with us at our Insight Data stand. As a specialist data supplier, we have the evidence to create exceptional marketing … Continue reading
What is The Future of Email Marketing?
Email marketing is still a central part of many business marketing methods, with 89% of marketers saying email is their core strategy. For any business to reap the rewards of email marketing, you must keep up with the latest trends, … Continue reading
The Industry Report – What to expect ahead of the launch
It’s unlikely that the UK home improvement market will see a repeat of 2020 and 2021. Once the bottleneck has cleared, installers will need to increase profitability and think innovatively about where they will find business leads. Insight has explored … Continue reading
Insight Data to reveal science behind data at FIT Show 2022
As industry-leading specialist data suppliers, here at Insight Data, we are very excited to be returning to this year’s FIT show to speak to visitors about the science behind our own data and CRM software. In-depth market intelligence from Insight … Continue reading
What Are the Main Prospecting Methods?
Several sales agents are using outdated and ineffective prospecting practices and are missing out on leads that can lead to a higher volume of valuable business. If sales reps can see the value in prospecting, they will likely become more … Continue reading
Benefits of using a CRM system – What you need to know!
CRM systems can deliver a wealth of benefits to your business. It has the power to increase productivity, boost sales, and keep customer retention levels high. A centralised system increases your consumer experience supporting business growth whilst giving detailed analytics. … Continue reading
Is Your Business Marketing-Orientated?
Is your business reaping the rewards of marketing orientation? Prioritising the needs and desires of your clients is fundamental to marketing success. Creating products and services to satisfy your target audience and considering their opinions is a critical component of … Continue reading
Insight Data’s Fenestration Database Hits 20,000 Decision-Maker Contacts – A data milestone!
As the industry’s leading provider of marketing sources for the glazing industry, data is at the heart of everything we do. We have acknowledged the demand for more, so have strengthened our most widely renowned database for the fenestration industry … Continue reading
What Does 2022 Look Like for House Builds & Greener Homes?
Radical improvements are needed for the energy performance of newly built homes as the government has stated policy changes for greener homes and will be fully introduced by 2025. What does this mean for the building sector, and are greener … Continue reading
Targeting Local Builders with Your Products and Services with Insight Data
When businesses are looking for partners to work with, focusing on valuable market research is key for sustainable, viable, and profitable business choices. Insight Data provides real-time accurate prospect data and marketing intelligence for to the UK Fenestration and … Continue reading
Our 2021 report shows UK glazing industry in period of consolidation
At Insight Data, the glazing industry research and data company, we have reported another decline in companies active in the market. Our latest 2021 report shows some stark facts and figures that were presented at the recent Glazing Summit Conference by our CEO, Andrew Scott. Continue reading
Increased consumer demand could see rise in fabricator start-ups
Andrew Scott, industry consultant and CEO here at Insight Data, predicts an increase in fabricator start-ups as capacity problems plague existing fabricators. His prediction follows data revealed at the recent Glazing Summit conference. At the conference, he highlighted a decline in uPVC fabricators, going from 1,860 manufacturers ten years ago to 1,195 today. Continue reading
A cashflow crisis could be on the horizon within UK glazing industry
Our CEO and industry consultant, Andrew Scott, warns that the industry could face a cashflow crisis over the next few months. Andrew revealed the latest industry facts and figures and results of an installer survey during the recent Glazing Summit Conference. Continue reading
Our Installer Survey reveals temperature of the industry
We recently carried out an industry survey, telephoning 2,500 installers to gauge the ‘temperature’ of the industry. Our survey asked 12 questions to understand how installers were faring compared to pre-pandemic levels and the results highlight some major alarm bells – as well as new opportunities ahead. Continue reading
Increase in fabricator start-ups predicted
Andrew Scott, industry consultant and CEO of Insight Data, predicts an increase in fabricator start-ups as capacity problems plague existing fabricators. His prediction follows data revealed at the recent Glazing Summit conference, where he highlighted a decline in PVC-U fabricators … Continue reading
UK Glazing Industry consolidating fast
Insight Data are the renowned glazing industry research and data company, has reported another decline in companies active in the market. The latest 2021 report shows some stark facts and figures that were presented at the recent Glazing Summit Conference … Continue reading
10 Year Celebration Milestone
At Insight data we highly value our staff. We encourage and actively enable our talented people to progress through their careers. Gathering valuable experience, building their skills and develop them into a direction they wish. Two people who have proven to be invaluable to us are Kirsty Winter and Sean Payne, both celebrating their 10-year anniversary with Insight data. Continue reading
Cashflow crisis could be looming, says Insight Data
Insight Data’s CEO and industry consultant, Andrew Scott, warns that the industry could face a cashflow crisis over the next few months. “As an industry we’ve been focused on managing supply-chain issues and employment headaches caused by the pandemic and … Continue reading
Insight Data makes two key appointments
Specialist data supplier Insight Data has strengthened its award-winning team with two key appointments. Vicki Hall has joined as the company’s new Commercial Manager, bringing a wealth of experience in senior leadership and transformation having led a team of 90 … Continue reading
Celebrating a decade with Dekko
Salestracker helps trade fabricator grow from £3m to £21m in 10 years Ten years ago, trade fabricator Dekko Window Systems had ambitions to scale up the business and took the decision to subscribe to Salestracker to find and win new … Continue reading