Email marketing is a cost-effective way of communicating with existing customers and target new prospects. But most companies don’t have the email technology or IT skills to maximise email marketing.

Insight Data has now launched a new service combining state-of-the-art email technology and Insight’s superior email database which includes fabricators, installers, a window industry “VIP List” and over 16,000 architects and specifiers.

The new service includes HTML email design, sophisticated tracking and full reporting analysis.