Insight Data, the leading supplier of prospect data in the home improvement industry, has launched an iPad version of its Salestracker CRM software. The development means sales people can use Salestracker on the move with the iPad’s 3G option.

Helen Costeloe-Hughes, commercial director of Insight Data commented; “Now sales people can easily identify other new prospects in a given postcode as they arrive for a meeting, without the need to boot up their laptop computers, set up their 3G dongles or worry about the battery running out.”

The iPad has a typical 10-hour battery life and remains in sleep mode, so users simply need one touch to re-activate it and access Salestracker on the go. “The iPad is ideal for taking notes or minutes of a meeting, and the information can instantly be dropped into the notes field on Salestracker, while other CRM functions can easily be updated there-and-then” adds Helen.

The iPad can also be used for presentations, viewing websites or accessing email and is a perfect tool for busy sales people. “Salestracker is the world’s first online prospect database for the home improvement industry and an innovation breakthrough for sales and marketing professionals. Teaming up with the iPad is an ideal marriage.”

The launch of the iPad version comes at a time when the market for Tablet computers is set to explode to 80 million units by 2015. Anthony Cox, senior analyst at Juniper Research commented “competition to Apple is likely to arrive in earnest in 2011, though by then Apple is likely to be ready to launch a new version of the iPad, reinforcing its market position”.

For more information visit www.insightdata.co.uk or call 01934 808293.  Follow us on www.twitter.com/insightdata