Like many other sectors, the window industry has seen a barrage of new regulations, tighter controls and new standards to maintain in recent years. While some perceive this as political correctness gone mad, many forward thinking companies are implementing “Best … Continue reading
Tag Archives: best practice
Email revenue at risk from bad practice
Revenue is being hit because companies are failing to put in place sufficient measures to ensure email marketing messages are delivered, according to the Direct Marketing Association. A white paper by the Association’s Email Marketing Council says bad practice is … Continue reading
Marketing “Best Practice” now for the window industry
In recent years, the window and conservatory industry has seen a barrage of new regulations, tighter controls and new standards to maintain. It’s not just the window industry of course; most companies are being bombarded with new health and safety … Continue reading
Direct Marketing Association welcomes Insight Data
After a lengthy assessment period, which included customer references and financial checks, Insight Data is the first and only database company in the window industry to be awarded membership of the internationally recognised Direct Marketing Association. Insight is committed to … Continue reading