Insight Data has announced updates to its Salestracker sales and marketing platform, designed to help companies improve productivity and get more ‘sales organised’. “Salestracker is the leading prospect database in the glazing and construction industry, but this is only the … Continue reading
Tag Archives: installers
Salestracker: A revolution in Live CRM
Since the 1990’s contact management systems or CRM (customer relationship management) have become essential tools in sales and marketing. The ability to manage prospects, create direct marketing lists and have sales people update their sales activity has become essential to … Continue reading
Insight Index aims to transform the window, door and conservatory industry
Commercial director of Insight Data, Helen Costeloe-Hughes, talks about the launch of the Insight Index, the new online portal launched January 2012 that combines an industry specific search-engine, product finder and supplier directory. 1. What prompted Insight Data to develop the … Continue reading
Introducing the Insight Index for the glass and glazing industry
2012 sees the launch of an all-new service from Insight Data – the Insight Index – and the company believes it will transform the way people find suppliers, research information and source new products in the window, door, conservatory, glass and … Continue reading
Direct Mail and Email Marketing Get Ready to Rumble
Direct mail was the undisputed champion of the marketing world until the new kid on the block, email marketing, exploded onto the scene. To fight back, direct mail now has a killer blow up its sleeve according to Insight Data’s … Continue reading
60,000 new sales leads for the window industry
For those that aren’t familiar with Insight Data and what we do let us take a moment to introduce ourselves. Insight is the leading supplier of prospect data and direct marketing services for the window, conservatory and building industry. Headed … Continue reading
Market Report for 2010
2010 proved a volatile year for the window and conservatory industry. Difficult economic conditions, low consumer confidence and continued decline in volume all had an impact. Fabricators There was significant movement in fabricator activity during 2010. The number of window/door … Continue reading
Marketing your way to success in 2011
2011 looks set to be another tough year for the window and conservatory industry. With low consumer confidence, worries over job security and a hike in VAT, installers will find it increasingly difficult to maintain sales levels. As a result, … Continue reading
Irish window market gets Insight
Specialist prospect data supplier, Insight Data, has turned its attention to the Irish market with the launch of a new Republic of Ireland window and conservatory prospect database. Helen Costeloe-Hughes, commercial director at Insight Data, explains why the company has … Continue reading
Saint Gobain Glass turn to Insight Data for marketing data
As one of the world’s leading glass suppliers, Saint Gobain took their time before switching to Insight Data. Rachel Appleyard, Product Manager for Saint Gobain, explained “we were impressed with the quality and accuracy of Insight Data’s fabricator and installer … Continue reading
