Revenue is being hit because companies are failing to put in place sufficient measures to ensure email marketing messages are delivered, according to the Direct Marketing Association. A white paper by the Association’s Email Marketing Council says bad practice is … Continue reading
Tag Archives: MailMinx
Social media being used ‘in harmony’ with email
Direct marketing professionals are using social media channels in a bid to enhance their email campaigns, according to new research. Published by Econsultancy and Adestra, the fourth annual Email marketing Industry Census found that more than a third of companies … Continue reading
Avoiding the pitfalls of email marketing
Email marketing is the latest “big thing”, but according to the Direct Marketing Association, a large percentage never get delivered to the recipient. “Email marketing is a science and companies should use a professional service, such as Insight Data’s Mailminx … Continue reading
Is the window industry spamming its customers?
Discover how to improve your email marketing results and avoid spam filters! Continue reading
Insight Data’s revolutionary new email marketing service
Email marketing is a cost-effective way of communicating with existing customers and target new prospects. But most companies don’t have the email technology or IT skills to maximise email marketing. Insight Data has now launched a new service combining state-of-the-art … Continue reading
