Emplas, one of the UK’s largest window and door fabricators, has become the latest industry-leading brand to partner with Insight Data. The Wellingborough-based fabricator, which last year celebrated its 40th year in business, will now be taking advantage of Insight … Continue reading
Tag Archives: sales leads
Putting the focus back on lead generation
Without question, the marketing landscape has changed massively over the last decade. As businesses have got busier and competition has got tougher, it has become harder and harder for internal marketing teams to fully get to grips with a diverse … Continue reading
Insight generates millions of pounds from email marketing
Insight Data, the specialist data and direct marketing company has generated over 2,000 trade and commercial leads from email marketing campaigns carried out for clients in October, representing millions of pounds in new business. Vicky Francis, marketing manager for Insight, … Continue reading
New Salestracker packs a CRM punch
It’s not easy when you have an MD who is obsessed with innovation. Not just product development, or continuous improvement, but true innovation. So when we launched Salestracker, the world’s first live CRM system, it didn’t come as a surprise … Continue reading
New Salestracker CRM system rolled-out to 600 users
Launched in 2008, Salestracker was an immediate success. For the first time suppliers could access the latest prospect data live in real-time via a web-based application, dramatically improving sales and marketing results. 2010 seen the launch of Salestracker II, an … Continue reading
Marketing success for Solidor with Salestracker
Composite door manufacturer Solidor has had over 360 sales leads from its first marketing campaign using Salestracker, the prospect database from Insight Data. “We have been staggered by the response” admits Solidor MD Gareth Mobley. “Our sales team have already … Continue reading
Direct Mail and Email Marketing Get Ready to Rumble
Direct mail was the undisputed champion of the marketing world until the new kid on the block, email marketing, exploded onto the scene. To fight back, direct mail now has a killer blow up its sleeve according to Insight Data’s … Continue reading
Sapa turns up the heat with Insight Data
Leading architectural aluminium systems company, Sapa Building Systems Ltd, has announced a major marketing initiative as part of a strategy to dramatically expand its UK network of fabricators. The company has adopted Salestracker, the online window industry database from Insight … Continue reading
Insightful database marketing from Window Widgets
Window Widgets, the supplier of specialist products for the glazing industry, is one company who recognise the benefit of database marketing. After seven years using another data supplier, the Gloucester-based company signed up to Salestracker – the world’s first online … Continue reading
WHS Halo gains commercial insight
WHS Halo is the latest big name to subscribe to Insight Data’s architects and specifiers database, opening up a market worth £31.372 billion a year (according the Office of National Statistics) and giving them an opportunity to further cement their … Continue reading
Online prospect database grows up
In March’s issue of Windows Active magazine, Insight Data’s I.T Manager Matthew Stone was interviewed to discover how the new version of Salestracker helps companies find and win new customers. Below is the interview in its entirety. Back in 2008 Insight … Continue reading
SalesTracker creates £millions in new business
Salestracker, the world’s first online prospect database for the window industry, has already created millions of pounds in new business. But now a new version, launched this month is set to take the industry by storm. Users simply log on … Continue reading