2011 looks set to be another tough year for the window and conservatory industry. With low consumer confidence, worries over job security and a hike in VAT, installers will find it increasingly difficult to maintain sales levels. As a result, … Continue reading
Tag Archives: target customers
Marketing Ethics: A wounded animal lashes out
As companies slowly recover from recession and look at their sales and marketing strategy again, Andrew Scott, Managing Director of Purplex Marketing, asks whether it’s time to stop the back-biting and get back to professional marketing. This year was a … Continue reading