As we enter into 2023, companies within the fenestration industry will be looking at how to propel growth and boost business in an ever-challenging climate. Research carried out by Insight Data in the final quarter of 2022 indicated a drop … Continue reading
Tag Archives: UK installers
Sapa turns up the heat with Insight Data
Leading architectural aluminium systems company, Sapa Building Systems Ltd, has announced a major marketing initiative as part of a strategy to dramatically expand its UK network of fabricators. The company has adopted Salestracker, the online window industry database from Insight … Continue reading
Insightful database marketing from Window Widgets
Window Widgets, the supplier of specialist products for the glazing industry, is one company who recognise the benefit of database marketing. After seven years using another data supplier, the Gloucester-based company signed up to Salestracker – the world’s first online … Continue reading
Online prospect database grows up
In March’s issue of Windows Active magazine, Insight Data’s I.T Manager Matthew Stone was interviewed to discover how the new version of Salestracker helps companies find and win new customers. Below is the interview in its entirety. Back in 2008 Insight … Continue reading
What happens if you don’t use high quality data?
Direct mail has increased 137% in the last ten years yet according to a recent study by the Direct Marketing Association – the leading authority in direct marketing – the percentage of people binning direct mail has risen from 63% … Continue reading
Window companies surge to over 14,000
Insight Data has seen an increase in the number of active window, door and conservatory companies in the UK, rising to 14,123 businesses. “Recession has taken its toll on many fabricators and installers who have been forced to lay off … Continue reading
Avoiding the pitfalls of email marketing
Email marketing is the latest “big thing”, but according to the Direct Marketing Association, a large percentage never get delivered to the recipient. “Email marketing is a science and companies should use a professional service, such as Insight Data’s Mailminx … Continue reading
Solaglas ‘astounded’ by revolutionary window industry prospect database
Leading data providers to the window industry – Insight Data – are pleased to announce that Solaglas – the largest distributor, repairer and installer of glass systems in the UK – have signed up to SalesTracker, the world’s first online … Continue reading
SalesTracker creates £millions in new business
Salestracker, the world’s first online prospect database for the window industry, has already created millions of pounds in new business. But now a new version, launched this month is set to take the industry by storm. Users simply log on … Continue reading
Database companies collaborate to give clients the edge
Two of the building industry’s leading database providers, Insight Data and Focal Research, have reached agreement to work together on a number of future database projects. Focal Research is an established authority on the social housing, new build and public … Continue reading
Is the window industry spamming its customers?
Discover how to improve your email marketing results and avoid spam filters! Continue reading
New Salestracker set to revolutionise window industry
Excitement builds as Insight Data announce the launch of the new Salestracker After a year of development the wait is finally over. Insight Data has announced the launch of their new online fabricator and installer prospect database, turning the … Continue reading