After many years of debate and speculation, the Government has finally approved plans to demolish Dunsfold Park Aerodrome – the home of BBC’s Top Gear, to make way for a large-scale housing development.
The controversial plans – personally approved by Communities and Local Government Secretary Sajid Javid, gives permission to flatten the former RAF airbase in Surrey to create a “new town” of 1,800 homes, putting the future of the BBC’s motoring show in serious doubt.
Despite the local council unanimously voting in favour of the proposals; citing the creation of 1,000 new jobs and bringing 540 affordable homes to the region, the final call was given to the Secretary of State due to the large public backlash. Protests were held by local residents concerned by the additional strain on local infrastructure.
“Whilst this news is certainly disappointing to the many petrolheads in the Insight office, this is undoubtedly great news for the fenestration and building products industries,”
comments Jade Greenhow, General Manager of Insight Data.
“As the Government looks to meet its budget pledges, land across the country is being unlocked for development creating fresh demand for building products and capable businesses who are able to service those contracts.”
“Therefore, it’s absolutely vital that business within the industry increase their marketing output to raise their profile and promote their services to developers, housebuilders, contractors and architects. Whether it’s a fabricator, installer or product manufacturer, if they want to be involved in high-value projects like the Dunsfold redevelopment, they need to raise awareness of their brand and build those relationships with the relevant people to ensure they are considered when work begins.”
Insight Data are the leading provider of prospect data and market intelligence for the fenestration and wider construction industries. Operating five key databases, Insight’s pioneering real-time data provides accurate contact details and business information for main contractors, housebuilders, local builders, architects and also for businesses in the glass and glazing industry.
It is available through Salestracker, the firm’s online prospect database, CRM system and integrated email marketing platform. Providing intelligence for over 60,000 potential customers, Insight’s unrivalled data can even be segmented by region to allow businesses to effectively target within a set radius of their headquarters or an area of the country they are looking to target. For those looking to be a part of the Dunsfold Park development, businesses can build a list around architects, specifiers or housebuilders in the Surrey area.
For more information contact Insight Data on 01934 808293 or via email at www.insightdata.co.uk