Fenestration
Local Builders
Builders' Merchants
Architects & Specifiers
House Builders
Main Contractors
Lead Generation
Direct Marketing
Marketing Reports
Salestracker CRM
Mobile CRM
Software Features
Market Overview
FAQs
Downloads
GDPR
Our History
Company News
Careers
Insight Data have helped us to grow our business significantly and shown us the best way to use our time and resources to make sure we’re targeting the right audience to get the results
Origin – Victoria Brocklesby – COO
Software
STEM Email Marketing Software
Revolutionise marketing campaigns with advanced features and seamless integration. Plus, ensure messages reach and effectively engage with the right key-decision makers.
Get a QuoteRevolutionary Email Marketing Software
Effortless Campaign Management
Our cutting-edge marketing software delivers campaigns with an impressive 96% deliverability rate and 40% higher open rates than the industry average, meaning emails are hitting the right inbox.
Advanced Targeting and Personalisation for Maximised ROI
Significantly boost a campaign’s return on investment by creating highly tailored email campaigns which cater to specific audiences. Use dynamic personalised content to enhance customer engagement and drive conversions.
Comprehensive Analytics for Data-Driven Decisions
STEM enables business to monitor campaign performance in real-time, tracking key metrics like open rates and conversion rates, which is useful for shaping and developing future marketing strategies.
Driving Success with Advanced Email Marketing Campaigns
STEM, short for Salestracker Email Marketing, is a cutting-edge email marketing software solution that boasts a 96% deliverability rate. This powerful platform is meticulously designed to enhance email marketing efficiency and effectiveness, particularly for businesses within the construction and fenestration sectors.
Through its seamless integration with Salestracker, STEM is an unrivalled tool for executing precise, data-driven email campaigns directly from an intuitive interface.
From the creation of dynamic and responsive email templates to in-depth reporting and performance metrics, STEM is a comprehensive system that drives higher open rates, click-throughs, and customer engagement.
Contact UsBoost ROI with Personalised Targeted Marketing Campaigns
Our advanced email marketing software allows businesses to create highly tailored email campaigns that cater to specific segments of their audience, ensuring that the right message reaches the right person at the right time.
For maximum effect, utilise STEM’s sophisticated targeting functionalities and personalise the content based on user interactions, preferences and past behaviours. This level of personalisation will undoubtedly enhance customer engagement and drive conversions, ultimately leading to increased sales and maximised ROI.
Contact UsHighly Secure Email Marketing Campaigns
At Insight Data, we prioritise the security and confidentiality of our customers’ data. Our email marketing software employs cutting-edge encryption and security protocols to safeguard sensitive information and ensure compliance with data protection regulations. This robust security framework protects against unauthorised access and data breaches, giving users peace of mind that your marketing activities are secure.
Additionally, access controls mean that only authorised users can access specific data, ensuring that confidential information remains protected. By choosing STEM, businesses can confidently manage their email marketing campaigns knowing that their data is secure and compliant with industry standards.
Contact UsNeed a secure, high-performance email marketing platform?
This FAQ section covers STEM, Insight Data’s email marketing software. If you're in the construction or fenestration sector and want to deliver targeted campaigns with high deliverability, these answers explain how STEM supports data-driven email marketing while keeping your data secure and compliant.
How can Insight Data's STEM email marketing software enhance my email campaign's effectiveness?
Insight Data’s STEM email marketing software leverages the power of Salestracker, enabling you to design and send targeted email campaigns with ease. The integrated platform manages your responses, converting enquiries into actionable sales leads within Salestracker. This streamlined process ensures you maintain full control over every enquiry and improves your campaign’s deliverability and response rates.
What features does Insight Data's email marketing software provide to improve campaign performance?
Insight Data’s email marketing software, STEM, offers a multitude of features designed to enhance campaign performance. It delivers an impressive 96% typical deliverability rate by working closely with ISPs and spam filters to reach inboxes effectively. The platform supports various campaign types from simple promotional e-shots to complex triggered email campaigns, consistently yielding higher response rates and more leads. Additionally, STEM integrates seamlessly with Salestracker for comprehensive lead management and reporting.
How does Insight Data's email marketing software ensure high deliverability and engagement rates?
Insight Data’s email marketing software achieves high deliverability and engagement rates by leveraging advanced technologies and working closely with ISP providers and spam filters. The software typically achieves a 96% deliverability rate, thanks to features like spam scoring, inbox testing, and working with real-time verified data. This ensures that emails reach the inbox of key decision-makers consistently.
How does Insight Data's email marketing software integrate with our existing CRM systems?
Insight Data’s email marketing software, STEM, integrates seamlessly with your existing CRM systems via Salestracker. You can instantly build, send, and manage email campaigns directly within Salestracker. The responses are managed in real-time, converting enquiries into sales leads which are then linked to the relevant Salestracker records and automatically updating the notes section. This ensures a smooth workflow and improved marketing efficiency. To learn more about Salestracker’s CRM features, visit our software features page.
What analytics and reporting tools does Insight Data's email marketing software offer?
Insight Data’s email marketing software, STEM, offers comprehensive analytics and reporting tools. These include instant performance indicators, campaign results, lead management, sales pipeline tracking, and sales lead conversion ratios. You can monitor response rates and conversion metrics in real-time to optimise your marketing campaigns. For more details on how STEM can enhance your email marketing efforts, visit our Salestracker CRM.
Trusted by Europe’s Leading Building Product Suppliers
